Yuchen Liu 🎓

How would you define making it big?

I guess it's like a tree, rooted to the ground and stretching out to the sky. To have something strong in your heart, to be committed to where you stand, and keep growing, growing, towards the unknown.

Favorite project at CalArts?

Super Alphabet.

Dream job?

Art director of a cool game!

What is your favorite part of the design process?

Ideation (0%-10%) and Polishing (90%-100%)

What are 3 must-haves/must-dos that put you in a working mood?

Snack, snack, and snack.

What's your signature design move?

Add more colors!

Ling Serif

I was inspired by chinese calligraphy when I designed this typeface. I want to embrace the spirit of it rather than just imitating the appearance. As a result, Ling Serif is a typeface that is organic, curvy yet sharp and spiky at the same time.